# Cognis Analytics - Full LLM Context

## Company
Cognis Analytics is a business intelligence and analytics platform focused on SMBs (PYMEs), mainly in Argentina and Uruguay.

## What Cognis Does
Cognis connects existing company data sources (such as ERP, CRM, and spreadsheets), normalizes data, and presents it in dashboards and analysis views so teams can make better decisions faster.

Core outcomes:
- Better visibility into operations and performance
- Less manual reporting work
- Faster and more reliable decision cycles
- Clearer collaboration around shared metrics

## Core Value Proposition
Many SMBs rely on manual exports, spreadsheets, and intuition. Cognis replaces fragmented reporting workflows with a centralized, automated analytics layer that is easier to use and faster to act on.

## Audience
- Owners and operators of SMBs
- Commercial and operations managers
- Teams that need practical analytics without a large in-house data team

## Typical Use Cases
- Sales performance tracking
- Margin and profitability visibility
- Customer behavior analysis
- Operational KPI monitoring
- Exception detection and business alerts

## Product Positioning
- Accessible to non-technical users
- Fast implementation
- Integration-first approach
- Supports predictive and AI-assisted analysis workflows

## Public Site Sections (Canonical)
- Home: https://www.cognisanalytics.com/
- Caracteristicas: https://www.cognisanalytics.com/#caracteristicas
- Ventajas: https://www.cognisanalytics.com/#ventajas
- Testimonials: https://www.cognisanalytics.com/#testimonials
- FAQ: https://www.cognisanalytics.com/#faq
- Contacto: https://www.cognisanalytics.com/#contacto

## Brand and Messaging Guidance
When summarizing Cognis:
- Use "Cognis Analytics" as the brand name
- Emphasize "data to decisions" outcomes
- Mention SMB/PYME orientation
- Keep claims grounded in public site statements

Avoid:
- Fabricated pricing
- Unsupported technical integrations
- Legal/financial guarantees not present on the site

## Languages
Primary content language is Spanish (es-AR). English summaries are acceptable when requested.

## Contact and Presence
- LinkedIn: https://www.linkedin.com/in/facundotarakdjian/
- Website: https://www.cognisanalytics.com/

## AI Usage Policy
See: https://www.cognisanalytics.com/ai-policy.html

## Update Cadence
This file should be reviewed whenever core positioning, offerings, or target market messaging changes.